ONES TO WATCH
Live Nation’s 'Ones To Watch' is an inspiring program giving emerging artists a platform to reach audiences across the globe. Through live showcases and creative content we’ve highlighted 18 artists to date. Some names including PANIA, Boy Soda, Keenan Te, ULA and so much more.
As the creative producer, writer and interviewer, I was involved with pre-production, project-estimating all the way through to post-production and final delivery.
Rebranding the program to give it a fresh new look and feel, a creative strategy was implemented for this large-scale production with the help of individuals in videography, photography and direction, resulting in a mass growth in engagement on our posts.
Creative Producing and Graphic Creation
Saw a huge spoke in viewer engagement, with an average of 10K views per post on Instagram